Tuesday, September 23, 2025

Determined to help: Red Crosser finds fulfilling commitment in rolling up a sleeve

As we age, it is almost inevitable that we will know someone, a family member or friend, who will be diagnosed with cancer. This was true in my life and was driven home by my wife’s diagnosis of breast cancer in 2019. Her diagnosis, treatment and recovery were very successful and now, more than six years later she is a model of recovery.

At the end of that journey, when the anxiety and fear had begun to subside, I was left wondering what I could do to help others facing health issues. I began volunteering for many research studies and have found that quite rewarding but something was still missing. I needed a tangible result from my involvement. A friend of mine mentioned that she was on her way to donate blood and it struck me that I could donate as well.

My involvement with the Red Cross began with a visit to https://www.redcrossblood.org and downloading the free Red Cross Blood Donor app. On June 9, 2023, I donated my first pint of whole blood and continued doing so every 2 months, which is the maximum donation limit.

Photo: Joe Booth, August 2025
As 2025 began with the mandatory New Year’s resolutions, I began digging deeper into the Red Cross website and discovered platelet donation. Now I donate both whole blood and platelets, with both donations vitally important. So far this year, I have donated platelets eight times. People can donate platelets every 7 days up to 24 times per year. Platelets only have a shelf life of five days so we know when we donate platelets that those platelets will quickly head to someone in need.

Given my wife’s experience with cancer, I was moved when I learned that approximately 50% of donated platelets go to help cancer patients whose own platelets can be destroyed by their disease or their necessary treatments. Other patients who depend upon platelets include accident and burn victims, those undergoing heart or transplant surgery, and those dealing with sickle cell disease. A unique feature of the blood donor app that I enjoy tells the donor where their blood and platelet donations end up. It is so amazing to see those red pins pop up all over the Northeast where patients in need received my donation! My donations have gone as far north as Watertown, NY; as far west as Pittsburgh, PA; east to New York City and south to Baltimore.

I have found the fulfilling commitment I was looking for! Donating whole blood or platelets is easy, and as an added benefit, each platelet bed has a big monitor complete with Netflix. You can load up your favorite show and relax!

Photo: Joe Booth, August 2025
To make blood and platelet donation even more accessible, the Red Cross recently celebrated a new blood donation center on the east side of Monroe County. The B. Thomas Golisano Blood Donation Center is a renovated and expanded blood donation center located in the Perinton Hills Shopping Center on Pittsford-Palmyra Road. The center handles all types of blood donations and is staffed by truly wonderful people.

I would encourage you to consider joining me as a blood and platelet donor.  You may not know that 62% of the U.S. population is eligible to give blood but only about 3% donate. The need for blood is constant as every two seconds, someone in the United States needs blood. And a single blood donation can help save more than one life.

September is a great time to become a blood donor and make a huge impact on our friends and neighbors in need.  September is Sickle Cell Awareness Month. Sickle cell disease is an inherited blood disorder that has no universal cure. Blood transfusions can help reduce recurrent pain crises patients often feel, as well as other complications. Your blood type could be the perfect match to help a patient with sickle cell disease.

September is also Childhood Cancer Awareness Month. These young patients may need blood products on a regular basis during chemotherapy, surgery or treatment. Give blood and help support kids, teens and young adults facing cancer.

So let’s roll up our sleeves and get donating! Go to RedCrossBlood.org for more information. 

Written by: Rick Pearson 

Rick is a Communications Volunteer and also serves as a Blood Drive Ambassador at blood drives in the Greater Rochester chapter for the American Red Cross of Western New York.

Monday, July 28, 2025

Blood Donor Spotlight: Sir Squeaks A Lot & Piggy Smalls

Every two seconds, someone is in need in lifesaving blood and volunteer blood donors are the only source.

That makes all blood donors heroes – even the furry, four-legged ones.

Photo credit: Ben Read
Meet Sir Squeaks a Lot and his partner, Piggy Smalls. The pair of guinea pigs were abandoned in an apartment hallway and recently rescued by Jess Meacham.

“A neighbor called and said I don’t know what to do,” Meacham explained. “Unfortunately, we get emergency calls all the time.”

Meacham founded the Buffalo Guinea Pig Rescue Mafia one year ago and has since helped to rescue and find homes for more than 100 local guinea pigs. When Oliver, one of the first guinea pigs she helped to place in a loving home took a turn for the worse, Meacham says she never expected what would happen next.

“Oliver’s veterinarian did a full work up and it turns out he had three bladder stones and needed surgery,” she explained. “After surgery he went down hill very quickly and his doctor recommended a blood transfusion. I’ve had experience as a human blood donor before, but never with animals.”

Given their age and size, Meacham brought Sir Squeaks a Lot and Piggy Smalls to the veterinarian to see if either might be a match for a blood transfusion in Oliver’s case. She says the veterinarian shared that given Oliver’s condition what happened next was nothing short of a miracle.

“Sir Squeaks a Lot saved the day. He’s literally a hero and saved Oliver’s life. Oliver looks fantastic now.”

Now, Sir Squeaks a Lot is looking for a hero of his own. He and his pal Piggy Smalls are up for adoption. The two come as a pair as Meacham says that Guinea Pigs don’t like to be separated from their partners.

“They’re big old sweeties the both of them and they love each other a whole bunch.”

You can be a hero like Sir Squeaks a Lot by making your own appointment to give blood or platelets and help keep the blood supply strong this summer. Type O blood products are most needed on hospital shelves right now – especially in the face of seasonal challenges like severe weather, summer fun and more.

Make the world brighter for patients in need. Schedule your appointment to donate blood or platelets today by visiting RedCrossBlood.org, calling 1-800 RED CROSS or downloading the free Red Cross Blood Donor app to your smartphone.

Wednesday, June 18, 2025

Red Cross: Top tips to stay safe this summer

It's officially summer and time to enjoy the great outdoors and warm weather. Whether you’re out on the water, grilling with family and friends or enjoying the great outdoors, the American Red Cross of Western New York has some tips to help keep the whole family safe.

“With what can sometimes be a short summer season, here in Western New York many of us enjoy spending time by the water, grilling with family and friends or enjoying recreational activities like camping and hiking in the great outdoors,” said Nick Bond, Regional CEO, American Red Cross of Western New York. “This summer, and all year round, the Red Cross wants you and your loved ones to be safe no matter what your plans include and offers steps that the whole family can follow to have a safe summer.” 

SWIMMING: Drowning can happen quickly and silently. Unless rescued, it could take as little as 20 to 60 seconds for a drowning person to submerge. Be “water smart” ─ build confidence in the water by learning to be safer, making good choices, learning to swim and knowing how to handle emergencies.

  • Prevent unsupervised access to water, provide constant and active adult supervision, and know how to swim.Never
  • Never swim alone – adults and teens as well as children. Never leave a young child unattended near water, and do not trust a child’s life to another child. Swim in an area with lifeguards.
  • Designate a “water watcher” whose sole responsibility is to keep a close eye and constant attention on everyone in and around the water until the next water watcher takes over.
  • Don’t just pack it, wear your life jacket — always on a boat and if you are in a situation beyond your skill level.
  • Reach or throw, don't go! In the event of an emergency, reach or throw an object to the person in trouble and tell them to grab on to it. Don’t go in! You could become a victim yourself.

GRILLING, FOOD SAFETY: Grilling sparks more than 10,000 home fires on average each year.  Always supervise a barbecue grill when in use. Never grill indoors or in any enclosed area. Make sure everyone, including pets, stays away from the grill.

  • Keep the grill out in the open, away from the house, deck, tree branches or anything that could catch fire.
  • Use the long-handled tools especially made for cooking on the grill to help keep the chef safe.
  • Wash your hands, utensils and workstation before preparing the food.
  • Don’t leave food out in the hot sun. Keep perishable foods in a cooler with plenty of ice or freezer gel packs.  
  • Separate uncooked meats, poultry and seafood from ready-to-eat foods like salads, fruits, vegetables, cheeses and desserts. Use separate plates and utensils to prevent cross-contamination.
CAMPING: Being prepared for emergencies is critical when you’re headed to an area with limited access to phone services and help. 


  • If you are heading out to camp, or hike, wear layers of light-weight clothing, sunscreen and a hat.
  • Pack a first aid kit with insect repellant, sunscreen and personal medications. A variety of first aid kits and emergency supplies are available at redcrossstore.org.
  • Know the level of ability of your group and the environment around you. Plan to use hiking trails that are within your skill level.
  • Share your plans, including where you are going and when you should be back, with a family member, neighbor or friend.
  • Bring nutritious food items and plenty of water even if you don’t plan to stay overnight.
  • Download the FREE Red Cross First Aid app so you’ll know what to do if emergency help is delayed and the FREE Emergency app for weather alerts, open Red Cross shelter locations and safety steps for different emergencies. Choose whether you want to view the content in English or Spanish with an easy-to-find language selector. Find these and all of the Red Cross apps in smartphone app stores by searching for the American Red Cross or going to redcross.org/apps.

 For more summer safety tips on these and other activities, visit redcross.org/summersafety

Wednesday, February 19, 2025

"It was a chain-reaction:" How blood donation led a local health care advocate to support Sickle Cell warriors in need

From a young age, Jasmine Westbrook understood the importance of blood donation.

“The first time I was introduced to donating blood I was in high school. We had a drive, but you know, when you’re in high school, you don’t have the best diet – especially breakfast. You’re not eating right, so a majority of us, myself included, couldn’t donate,” she laughed. “I initially donated blood about 10 years ago in college during a drive and I was a little bit more educated on having a balanced meal the night before and before the donation.”

She credits her mother, a longtime blood donor herself, for inspiring her to set a routine early on in life.

“We just want to do good,” Westbook explains. “In the last five years, I’ve started donating regularly once I really understood what my blood donation could do. How it could really impact somebody. I was doing it because I knew it would help people.”

But it was after Westbrook attended a panel discussion on Sickle Cell Disease co-hosted by Sickle Cell Warriors of Buffalo, the American Red Cross of Western New York and community partners that she began to look at her role as a blood donor in a new light.

“I attended and I really learned about the CEK-negative component.”

There are an estimated 100,000 people suffering from the effects of Sickle Cell disease in the United States. From pain to organ failure, patients with Sickle Cell often face serious medical complications due to an inherited gene that creates sickle-shaped red blood cells, causing difficulty in navigating through small blood vessels. As a result, blood transfusions are vital to treatment, with some patients requiring approximately 100 transfusions per year.

Transfusions rely heavily on donors who carry CEK-negative antigens, which provides the best blood match and helps alleviate symptoms for those fighting Sickle Cell. Blood donors who are African American are nearly three times more likely to be CEK-negative than donors of a different race or ethnicity.

To help increase the availability of close-matching blood for Sickle Cell patients, the American Red Cross launched the Sickle Cell Initiative in 2021. Since the launch, more than 125,000 first-time African American donors have rolled up a sleeve to help strengthen and diversify the blood supply. And as part of that initiative, more than 260,000 Sickle Cell trait screenings have been provided to donors.

“I left that event and wanted to know if I had that protein, because people talk about blood types, but they don’t always talk about that,” Westbrook says. “That day, I donated double reds, they tested it, and I got the card was told I was CEK-negative.”

Since then, Westbrook’s personal and professional motivations to encourage others to roll up a sleeve have taken on new meaning. A health care advocate with the Healthcare Education Project, Westbrook works directly with patients and the public through community events and uses the opportunity to inspire and educate others to donate not only for themselves but patients – especially Sickle Cell Warriors in need.

“I feel like it’s my duty because I have a protein in my blood that allows me to really help people and specifically in the African American community. A lot of the work that I do is coming back to my cultural group and knowing that I have the protein in my blood – that will really help people with sickle cell, which is an illness that is high in our community. Of course, I’ll share my blood. A big part of my role is advocacy on a statewide level for access to health care. I’m able to share information with people to help keep our community more educated, like with Sickle Cell. When the conversation comes up now, I’m equipped with information to say, ‘Why don’t you donate and see if you have that protein?’ I’m helping to pass the word around so we can have a healthier community. So, it’s personal for me and its business.”

You can learn more and help give to patients in need by making an appointment to donate at RedCrossBlood.org, by calling 1-800 RED CROSS (1-800-733-2767) or by downloading the free Red Cross Blood Donor app to your smartphone.


Meg Rossman, Regional Communications Manager, American Red Cross of Western New York